Last week I was having a conversation with someone regarding his current social media content for his business. On the surface there was nothing "wrong" with the manner in which he was engaging with his community – but (on the flip side) there wasn't much right about it. Off the top of my head I offered some insights that I've gleaned from the practical experience of managing Facebook pages for large brands like Littlemissmatched, and from information published in a white paper by former company Buddy Media. Now I’m going to share them with you. Enjoy.
via Social Media Today – The world’s best thinkers on social media http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/q7hvhS_ZzMw/5-steps-super-charge-facebook-fan-engagement-today